Some time ago we announced that CRTC has established a Do Not Call list for Canada. All individuals are welcome to submit their numbers if they want to get rid of at least some of the unsolicited voice broadcast and telemarketing messages. Rogers Inc, the leading cell phone carrier in Canada, thinks that the DNC list is not enough, and in fact CRTC does not perform to protect Canadians from illegal telemarketers who send unsolicited SMS.
Rogers has issued a public notice for CRTC and a call for comments and discussion on potential modifications to some Unsolicited Telecommunications Rules (UTR).
Rogers Inc reminds that cell phone users who register on the DNC list are assuming that no contact from telemarketing firms will be made to their phone numbers. As the Commission has designed, the DNC list rules currently include voice broadcast, fax and cold calling communications. These telemarketing messages are created and directed to individuals’ phone numbers in a similar manner as SMS.
Some individuals in Canada receive up to 20 unsolicited SMS by telemarketing companies. Bell, a fierce competitor to Rogers, has expressed a similar concern and said their would support the quest for a trouble free mobile experience for their clients. Let’s see how CRTC responds.




