Future Homes Will be Unkind to Telemarketers

We have probably all heard of the “clever” homes, also called “talking” homes. A couple of years ago it was just scientific fantasy but now it seems that future homes are becoming a thing of present day. In this years “Home of the Year 2008″ award, the silver prize was given to a “talking” home that hates telemarketing calls.

Created by Solar Home Systems, the future home has Continue Reading…

Pay Per Call Ingenio – Lead Generation by AT&T

Ingenio has been providing pay per call services since 2005 but only recently this new source of lead generation is starting to attract huge attention. From different perspectives, pay per call can even be the most efficient way of lead generation.

In telemarketing, email marketing and any other methods of direct marketing you are sometimes shooting in the darkness. Even though your telemarketing list probably contains relevant leads, it is hard to predict how many leads will be converted into sales with each campaign. Continue Reading…

A New Gag For Telemarketers by FTC

New amendments to the TSR (Telemarketing Sales Rule) were announced by FTC (Federal Trade Commission). Bad news for telemarketers is that from September 1, 2009 it will become compulsory to obtain “the recipient’s signed, written agreement” before attempting to send prerecorded voice broadcast messages wether answered by a sales adviser or answering machine. Continue Reading…

US Mobile Handset Sales Fall

According to the research carried out by NPD Group, consumer mobile phone sales fell by 13% in Q2 comparing to the same period of 2007. Nevertheless the second quarter sales amounted to $2.4 billion, which is only 2% down from Q2 2007. This actually means that consumers buy less but can afford more expensive mobile phones. Continue Reading…

LinkedIn - Business to Business Social Networking

It is LinkedIn that caught my eye recently. Basically, it is a service for professionals (and isn’t telemarketing professional) to showcase their business, maintain their image and what is more important - create new business contacts and work on lead generation. Continue Reading…

Stop That Jibber-Jabber - Get a JabberDog Voice Dialer

Insidesales.com - a company specializing in voice messaging solutions and lead generation, has a free trial on offer. Have you ever thought that the serious voice broadcasting solutions are too sophisticated for you? For people who are not familiar with voice broadcasting but are keen to explore the endless possibilities of direct marketing, there is a small voice messaging dialer called JabberDog. Continue Reading…

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